I’m not really a fan of Malcolm Gladwell and his cohort of star authors who spin one vaguely interesting idea into a entire “paradigm-smashing” book. But he is spot on when he dismisses Twitter as “more of the same… not the enemy of the status quo”. His vaguely interesting idea here is basically that really big changes come about when people with strong social ties are willing to stick it out in a nasty battle to win the day. Social networks with weak ties (e.g. just following each other on Twitter) will fall apart if they try to take on power to make a really big change because in the process they will probably have to suffer a loss of income, physical injury, etc. Twitter messaging won’t motivate them to stick out the hardship. But by pitting Twitter against a political movement as momentous as American Civil Rights in the…